FAQ
Buy BC logo
Producers, farmers, and food and beverage processors are eligible.
Producers and farmers:
Producers and farmers can apply to certify products that are 100 percent grown, caught, or raised in B.C.
Food & Beverage Processors:
Processors can apply to certify products that have 51 percent or more processing costs originating in B.C. Applicants must provide the total cost of production for an individual processed product to be approved.
Yes. After you’ve been approved for a Buy BC logo licence, submit your label and packaging designs with the Buy BC logo to BuyBCLogoLicensing@gov.bc.ca for approval.
If they’re being developed as part of a Buy BC Partnership Program project, submit them to admin@buybcpartnershipprogram.ca for approval.
Certification Licence:
A certification licence validates that a product meets the Buy BC definition of local. You will receive a certification licence for your products if you are a producer or processor whose products are grown, caught, raised, or processed in B.C.
A certification licence allows you to use the Buy BC logo on product packaging of your certified products.
Marketing Licence:
A marketing licence is intended for:
- Retailers
- Wholesalers
- Distributors
- Industry groups
- Farmers’ markets
- Agricultural fairs
- Food hubs
- Other non-profit agricultural organizations who carry local products
With a marketing licence, the Buy BC logo can only be used on marketing materials – not on product packaging or product labels.
There are many ways to use the Buy BC logo on your packaging and marketing materials.
When you apply for a Buy BC logo licence, you will receive a Buy BC Logo Guide.
Watch this Buy BC video to see how businesses are using the Buy BC logo on their packaging.
If your brand requires logo colours other than the ones described in the logo guide, email BuyBCLogoLicensing@gov.bc.ca.
The Buy BC team strives to ensure that Buy BC is valuable to our members. Consumer brand recognition is a key component of ensuring this value. When you add the logo to your product packaging and marketing materials, British Columbians know your products are local.
As a Buy BC member, you can benefit from a wide range of Buy BC activities including:
- A province-wide ad campaign to increase awareness of the Buy BC brand and encourage consumers to chose Buy BC products in retail stores across B.C.
- Retail partnerships to highlight Buy BC products at the point of sale
- Social media promotions to highlight Buy BC products, local producers and processors
- Consistent market research to track Buy BC brand recognition among B.C. consumers
Fill out our Social Media Request Form.
No. If you have received your Buy BC certification or marketing licence, you already have approval to use the logo for free.
Buy BC partnership program
To be eligible for the Buy BC Partnership Program, all applicants must first register for Buy BC logo licensing. The Buy BC Partnership Program has additional eligibility requirements related to project budget, years in business, annual revenue, and more.
To learn more about the Buy BC Partnership Program and next intake dates, visit: buybcpartnershipprogram.ca
Eligible activities include:
- Paid advertising campaigns
- In-store demonstrations or promotions
- Attend tradeshows or consumer sales events
- Produce marketing materials
- Upgrade product labels to include the Buy BC logo
For more details, please read the Buy BC Partnership Program Guide.
Become a Buy BC member
Find out how to take part in the Buy BC
program to support local.